Beginners Guide To Social Media
Though social media is not a medium for broadcasting, nor is it a marketing tool, it can do a lot of good in marketing. You can help your digital marketing campaign through this. It can be a good method of marketing.
With Facebook it is not enough to keep posting info about your company. In fact posting your own promotional information is likely to get people to leave your Facebook page by clicking the Unlike button. Posting several times a day or even once a day may be too much for many people because your advertising floods their Facebook news feed. Instead of using Facebook to spam people begin to view Facebook and all forms of social media marketing as if they were face to face networking opportunities. If you and I just met today, in person, for the first time would you say, "HI WERE HAVING A HUGE BLOWOUT SALE ON..." or would you just talk to me. Let's have a conversation! Look at how the internet has changed over the past few years.
They think they are actually working because they are at their desk for hours. They tell themselves that they are using social media to connect and marketing their products and services. But, in reality, they really are just distracting themselves from some more important matters.
When I hear interior designers say that they've tried to do their own social media marketing and it just doesn't work... I liken it to hearing them say "I reupholstered my client's couch myself and it just didn't come out very good. So I don't think offering upholstery is a good idea. It just doesn't look good." Yikes!
Putting the social media agency Twitter Facebook logos etc on your site means that your firm is heavily involved in SM. If you're saying to yourself, "well, we have 2,000 followers on Twitter," look closely as to who they are as the site has a terrible spam problem.
Make sure that what you post and how you communicate online is value-based rather than promotional. Your posts shouldn't be overtly self-serving. If you develop an online reputation for being blatantly promotional, the word will get around fast.
When opening a bottle of Champagne, the sheer pressure inside the bottle can cause the cork to shoot into orbit. When you do social media right, you too can experience the explosion of the cork as your message goes viral. What a wonderful feeling that is!
Social consumers are different from traditional consumers in that they no longer take purchase decisions by simply watching a TV commercial or outdoor hoarding or newspaper ad. They want more from a brand. It is no longer enough to tell, "We made this cream, if you apply it, you would become fair." The social now wants to know - How and why I would become fair? Who else have become fair? รับดูแลเพจ What were their experiences during the process?
So that's the deal. Get your face all over the place. Brand your business. Hone your marketing sniper skills. Get plugged into the social media world and link those pages to your awesome, compelling and visually stunning website.
Learn OODA. This is not a new martial art. It is what the military teaches soldiers to do in any new situation. OODA is an acronym for observe, orient, decide, and act. If you are going to engage in battle against bigger, better fortified competitors you need to learn to read the situation and react faster than the next guy to survive. That is what OODA is designed to do. You gather information (observe), form a point of view about an unmet customer need and/or the intentions of competitors (orient), make decisions, and act on them. The cycle is repeated continuously. The aggressive and conscious application of the process gives a business an advantage over a competitor who is merely reacting to conditions as they occur, or has poor awareness of the situation.